Premium Production for the Running World
Shakeout Studios captures the heart and soul of runners.
We create award-winning films and content for brands and agencies that help inspire runners to lace up their shoes and get back outside.
From first concept to final edit, we craft running commercials, films and photos that feel elevated, authentic and built to last
The Run Is Never Just the Run
Behind every brand, race, athlete, and team is a story worth telling well.
We tell those stories.
What You Can Expect
Every partnership includes
Creative direction, production planning, filming, editing, and a process designed to keep your running content moving forward with clarity and consistency.
Built for long-term growth
Shakeout Studios partnerships are designed with long-term growth in mind. The first phase helps us learn your brand, your audience, your athletes, and the stories that will connect with the people you want to reach.
From there, we keep building on what works and creating work that grows stronger with every mile.
Work that keeps moving
At the end, you will have more than a folder of deliverables.
You have a story your audience can feel, a set of films and images that reflect the heart of your brand. These assets will thrive across your website, social channels, launches, events, and future marketing efforts.
Full-Service Production
Creative direction, production, editing, and delivery all in one place.
Why only run part of a marathon? Might as well do the full thing!
Running-First Storytelling
We create films, photography, and campaign assets that feel true to the culture of running.
Made by runners, for runners.
Calm Process for Big Results
We make it easy to bring Shakeout Studios into your campaign.
We collaborate with brands and agencies in a way that makes them wanna say, “dang, that was fun - let’s do it again!”
Original Work for a Familiar Sport
Running has been filmed a million ways.
We are here to find the version people have not seen yet. Shakeout Studios has a distinct style that helps your brand stand apart in the running world.
Olympics
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Microsoft
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Mazda
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Patagonia
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Lululemon
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Garmin
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Ironman
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The North Face
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Keen
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Olympics 〰️ Microsoft 〰️ Mazda 〰️ Patagonia 〰️ Lululemon 〰️ Garmin 〰️ Ironman 〰️ The North Face 〰️ Keen 〰️
About
Shakeout Studios is led by Emmy-nominated filmmaker Roo Smith, whose work has earned recognition for its emotional depth, cinematic quality and strategic approach to storytelling.
After years of creating films for outdoor brands, athletes, and human-centered campaigns, Shakeout Studios was built for the running world. We create films, photography, and campaign assets about brands, races, athletes, teams, and agencies who want their work to feel as strong as they do on the first mile.
Here at Shakeout Studios, Roo and his team of cinematographers, editors, producers, and designers combine storytelling, brand strategy, and originality to help inspire runners to get back outside doing what they love.
We believe the most powerful content is both visually striking and captures the heart of the human spirit.
Lace up, grab a friend and let’s go for a shakeout…
Investment
Running stories are full of feeling. The right creative helps your audience feel it too.
Working with Shakeout Studios means investing in films, photography, and campaign assets that carry the heart of your brand into the running world. We are here to help you make work that feels authentic, memorable, and gets people excited to run after the screen goes black.
Every project is different, but here’s what you can expect:
Creative strategy and story development before production begins.
Premium films, photography, and short form content aligned to your mission.
Thoughtful creative direction and story development
A streamlined production process from concept to delivery
Creative guidance around how the work can be used across platforms
A trusted production partner who understands running, outdoor culture, and story-driven brand work.
Let’s Work Together
Tell us a bit about your brand, your goals, and the kind of content you need.
Our goal isn’t just to make beautiful running content, it’s to make something that you feel good about, the audience feels great about and everybody leaves the process full of joy.
Fill out the form below and tell us a bit about your vision.
We personally read every inquiry and usually respond within 24 - 48 hours.
